January 15, 2020 - Cineasta once again teamed up with long time corporate client, E & J Gallo Winery to produce an impactful video focusing on the corporate culture that exists at the largest, privately owned winery in the world. Working in conjunction with the Gallo Careers department, Cineasta was tasked with presenting employees from across the company in a unique presentation that would captivate the viewer.
"We tried to do something a little different and turn the talking head interview style on its head. The Gallo team gave us the latitude to produce what we thought would be engaging, as long as we stayed focus on the message." - Dean Camara, Cineasta Producer
The production consisted of 5 different days, 2 locations and over 60 sit down interviews. Each person was shot with 3 different camera angles, to create an abundance of content and the ability to show multiple angles at the same time. The set up included a master wide shot, a medium shot on a dolly & then a final angle that broke all the rules of a traditional talking head interview, and it was never the same angle twice. This short culture video premiered on all of the companies social media platforms including their newly redesigned company website. Check out the full video in Our Work section of the site.